This diagram shows the complete 11-stage dealership sales cycle across three swim lanes — from initial lead capture through to vehicle handover and delivery.
SALES PROCESS
1
Lead Capture
& Walk-In
Showroom · Phone · Web
2
Qualification Survey
Budget · Model · Timeline
3
Stock Search
& Configuration
Inventory · Options · Alloc.
4
Test Drive
Schedule · Drive · Feedback
5
Quotation
& Negotiation
Price · Discount · Approval
5 stages — Customer acquisition & vehicle selection
DEAL CLOSING
6
Trade-In Evaluation
Appraisal · Condition · Offer
7
Finance & Insurance
Loan · Insurance · Warranty
8
Down Payment
& Reservation
Deposit · Receipt · Lock
9
Document Verification
ID · Licence · Proof · Finance
4 stages — Financial processing & compliance
DELIVERY
10
Vehicle Allocation & PDI
VIN assign · Pre-Delivery Inspection · Accessories
11
Handover & Delivery
Walkthrough · Signing · Keys · Satisfaction
✓
SALE
COMPLETE
2 stages — Vehicle preparation & customer handover